Because every pet is as individual as it's owner, with particular preferences for different tastes and textures, our ranges have been carefully designed to provide a delicious option to suit every palate.
A raw diet is exactly what your dog and/or cat's digestive system is designed by nature to process and as raw meat and vegetables retain the most natural nutritional goodness, it's perfect for providing all the essential proteins, fats and nutrients they need to function at their best.
Our recipes offer something for every dog and cat from those needing to gain weight to leaner options for those who need to shred a few pounds! Here's a little more about each of the ingredients we use:
The chicken we use at Natural Instinct is farm-reared on a DEFRA registered British farm. We don’t believe in battery farming and we don’t believe in feeding our pets with food we wouldn’t consider good enough quality to eat ourselves.
Our lamb is specially sourced from DEFRA registered British farms. Natural Instinct lamb recipes are naturally higher in fat and therefore an excellent source of energy for dogs that need to gain weight or use up lots of energy in work.
We source our beef from a local supplier - we’ve found it’s a staple favourite of many dogs, plus it’s an excellent source of protein.
Green tripe is a natural source of digestive enzymes helping to purify and cleanse the blood and remove toxins, parasites and fungus. Green tripe also improves metabolism, hormone function and boosts the immune system. It is also a fantastic source of natural probiotics.
Our white tripe is British Green Tripe that has been washed and had the fat trimmed from it. We use this particular tripe in our Special Diet as it is easily digestible meaning it is great for those dogs that have sensitive digestion. It is also very low fat so perfect for dogs that need to lose a little weight. Our white tripe is washed not bleached. This ensures all quality nutrient values are maintained.
A much drier meat than chicken, turkey is ideal for dogs that may be allergic to other sources of protein. It is also relatively low in fat, so great for doggies on a diet.
Sourced from one of the finest game suppliers in the UK, duck is relatively high in fat, so can be used to help with weight gain and is ideal for working dogs with higher energy levels.
Our salmon is responsibly sourced from Scottish salmon farms and is a rich source of Omega 3 fatty acids and Vitamin D. Salmon is very good for the immune system as well as joint health.
White Fish Mix and Herring
As with the salmon our white fish and herring mix is an excellent source of omega 3 fatty acids and vitamin D as well as being a low calorie protein source. This makes it a great recipe for dogs and cats that need to lose a little weight.
Fruit & Vegetables
Fibre, omega 3 essential fatty acids, enzymes, antioxidants, phytochemicals, soluble carbohydrates for energy - all the added ‘good stuff’ that keeps them healthy and full of life. As dogs can’t process cellulose, we grind all fruit and veg twice to ensure our pets can absorb all the beneficial goodness.
Many of our recipes include:
Carrots High in fibre and good source of antioxidant-rich Beta Carotene, well known for its eye and skin health benefits.
Butternut Squash High in fibre and antioxidant-rich in vitamin C.
Apples High in fibre and good source of many vitamins. Complex carbohydrates also help maintain a steady blood sugar level.
Broccoli Broccoli is well known for its anti-cancer effects. It also aids in fighting infection as well as helping to metabolise drugs and excrete toxins.
Cauliflower Cauliflower is a vegetable rich in phytonutrients and antioxidants as well as soluble fibre which is a great aid to digestion.
Curly Kale Curly Kale is a fantastic source of fibre, calcium and vitamins A, E & C. Curly Kale is also rich in antioxidants.
Peas Peas are packed with Vitamins A, B1, B2, B3, B6, C & K. They also provide fibre, protein, iron and zinc, making them a great addition to our Country Banquet recipe.
Parsnips Parsnips are used in our Christmas Feast recipe to add to the festive flavour and they provide fibre and Vitamin C.
We add a number of nutrients to our foods to help ensure that your dog receives a completely balanced diet.
Many of our recipes include:
Sea Kelp Contains more than 60 minerals, amino acids, simple and complex carbohydrates, Iodine and Calcium.
Scottish Salmon Oil High Omega 3 content to aid with skin, coat, joint health and general wellbeing.
Spinach Contains B complex vitamins and many phyto-nutrients that have numerous health promotional properties.
Brewer's Yeast This is a fantastic source of B vitamins which help break down carbohydrates, fats and proteins which provide the body with energy. Brewer's yeast helps support the nervous system, helps maintain the digestive muscles and is good for the skin, eyes and liver.
Flaxseed oil We have used Flaxseed oil in our Country Banquet range as an alternative to salmon oil. This provides an option for those dogs with fish allergies. Flaxseed oil is a great source of healthy fatty acids and is also very good for inflammation.
Wheatgrass Wheatgrass is known as a "superfood" and brings many great qualities to our Country Banquet recipes. It is rich in vitamins, minerals, antioxidants, enzymes and phytonutrients. Wheatgrass is also a powerful detoxifier, especially of the liver and blood.
Barley grass Barley grass is well known for its cleansing and detoxification of the body. Barley grass is a multi-nutrient rich food loaded with vitamins A, B1, B2, B3, B6, C, E and K. Also containing Zinc, iron and calcium.
Spirulina We use Spirulina in our recipes as it is a highly absorbable protein and good source of iron. Spirulina is also a great source of Vitamin B12, Calcium and antioxidants.
Thyme Thyme is very good for gastrointestinal problems. It is also high in fibre, antioxidants, vitamin K, calcium and iron.
Sage Sage is known for it’s antibacterial and antioxidant qualities and can aid digestion.
Bilberry Bilberry is a great digestion aid and high in antioxidants.
Taurine Taurine is an essential amino acid for cats. Our meat cat foods are naturally high in taurine and we add it into our Country Banquet Fish recipe.
Vitamin C Rich Foods
A natural anti-oxidant that’s essential for healthy joints and ligaments, we add extra Vitamin C to our working dog and senior food to help give extra support to the dogs that need it most.
The safety of the food we produce is always top priority. We have excellent HACCP plan (Hazard and Critical Control Point) in place and all our raw foods comply with the legal trading requirements of the APHA inspections and carry out all required microbiology testing. Our Manufacturing Facilities are registered by DEFRA registered plant No.40/044/8007/ABP/PTF.