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A raw complete food for cats, with optimum taurine levels to provide your cat with a naturally balanced meal. Adult cats should be fed between 2-3% of the ideal body weight per day. Kittens require 5-6% until the age of maturity.
A 5kg adult cat will only require around 100-120g per day, and a 450g tray should therefore last around 3 days.
For information about how to switch your cat over to a raw diet, please click here.
Moisture 68.2%, protein 16.5%, fat 12.5%, ash 2.3%, fibre 1.3%
Contains 99% meat and bone, and 1.25g of taurine per 100g dry matter
Showing reviews 1-10 of 21 | Next
Posted by Sonia and Snufkin on 13th May 2012
My elderly cat has become fussy and wants a variety in his diet. I bought this when buying the puppy (who has ruined his peaceful life) food and he loves it. I start to defrost in in the fridge and when just soft enough to cut I divide into portions and wrap each in cling film and refreeze. I can then thaw just one portion in rotation with other foods as he will not eat the same for 2 days or more! The Natural Instinct is always eaten immediately and the dish licked clean. Pampered but happy cat.
Posted by Jean on 30th Apr 2012
I changed my cats to a raw diet a few months ago. I tried buying meat from the butcher and other raw brands but they wouldn't eat it. Finally I tried Natural Instinct and they loved it straight away. They are both British Shorthairs and the youngest one used to overeat and contstantly demand food. Since being on this raw food he has stopped and is now content with the amount I give him
Posted by Saladgirl on 30th Apr 2012
My cats used to love this when it was firmer, but this last batch seems runnier and they haven't gobbled it down like they used to. This is still the best cat food on the market though! My cats are beautifully healthy! Excellent value for money, easy to feed, the healthiest food you can buy!!!
Posted by Unknown on 25th Apr 2012
My cats, sadly, would not eat this. One of them tends to avoid the raw food I give her anyway - but then she is a hunter and gets a lot of natural raw food! The other loves the pure chicken - but would not eat this. It might have been the beef or the combination of the two, or something. But its of great quality and we might well try it again in the future!
Posted by Andrew on behalf of Delydd & Tegan on 26th Feb 2012
I have two kittens, who have been fed on a raw diet since birth, so have a great start in life. The breeder recommended some foods for them, that wasn't this brand. They ate those but didn't enjoy them as much as they do this. I bought a few of these cartons to try and they loved it so much and turned their noses up at what I offered them when this ran out. So much so that I don't buy anything else now, as I know this is what they really like and it is good for them. The ingredients are just perfect for their needs and I know this diet will keep them healthy for a long time to come. They always lick the bowls completely clean, no fuss no waste and happy kitties.
Posted by Vanessa Cleland and Merlin on 9th Dec 2011
I have a 6 month RagaMuffin kitten who never seemed satisfied with wet food, which caused several uses of the litter tray!!!
After comments by my friends who are RagaMuffin breeders, I decided to purchase some. I am so glad I took their advice, what a difference, Merlin took to the raw straight away, he devours it, licking the dish clean. He has started to gain weight, seems more contented and wow, what a difference in the litter tray department!!!!
As he has had a sore mouth with new teeth coming through, i have added a little warm water to make it softer.
I wish I had started him on this earlier.
I would like to see a different flavours some time in the future.
Posted by Julia on 14th Nov 2011
I am new to raw feeding having won a supply of food from Natural Instinct.
After just 2 weeks feeding Natural Instinct, my manky ex-stray has stopped vomiting after almost every wet meal, her very bad breath is also much improved.
My boy, who had developed allergies to his sisters saliva, is now showing improvements in his obsessive grooming.
I am amazed at how affordable this food is but I would love to see a different range of flavours.
Posted by Amy Ellis & Kipper on 11th Oct 2011
Well, we are now 4 months in on the Natural Instinct raw diet, and the change in my little rescue cat is amazing!
Her dandruff and bad breath have completely gone, she has more energy (she now plays in the garden like a kitten!), shiny white teeth, and such a shiny coat she puts all of the other cats in the neighbourhood to shame.
She is a changed cat, and it's obvious how much better she feels. She stands in the kitchen waiting to be fed morning and evening, which she never used to do before, and always licks the bowl clean!
Makes me feel very proud as an owner, and I'm sure Kipper will enjoy a long and healthy life now. Thank you!
Posted by Unknown on 24th Sep 2011
Whatever you're doing Natural Instinct, you're doing it right! We decided to move our two boys onto a raw diet back in April with your food as our chosen source - they took to it within a day, no problems whatsoever and are still as obsessed with it as they were back then. There was a brief period somewhere in the middle where we tried them on something else and they outright refused it (shame on us!) and as soon as your mince was put it front of them again, all was right with the world once more.
Our furry family has since doubled and the kittens took to it with absolutely no problems either - definitely the food of choice in this house and two equally as happy slaves with the overall service of the company :)
Posted by texasphilia on 18th Sep 2011
Thanks to this cat food, my picky 3 month old kitten made the transition to raw very easily. I was prepared to engage in a battle of wills, but when I put this food in front of him, he ate the whole portion without any fuss!
I would love to feed my cat this food exclusively, but am nervous that feeding him only one flavour would make my already picky kitten even more so. It seems that Natural Instincts offers many different meat options for dogs, but our feline friends only have one! I hope that they would come up with more kitty-friendly flavours (i.e. rabbit or turkey?) in the very near future.
Showing reviews 1-10 of 21 | Next